Strategic communications · journalist · 8+ yrs

Kara
Fellows

I'm a strategic communications professional and journalist driving breakthrough audience growth and content innovation across traditional and digital platforms. I spent nearly a decade not just telling stories, but building the audiences that wanted to listen.

Portrait of Kara Fellows
Consumption
+12%
streaming lift, CBS News 24/7 Primetime
Community
39.8K
followers grown from zero in eight months at CBS News Confirmed
Ratings lift
+15%
Cheddar's first primetime newscast
Communications SpecialistMultimedia ProducerStorytelling Strategist
01 — Segments

Work by network

CBS News

CBS News Confirmed & 24/7 Primetime

2024–25
CBS News teleprompter reading a Confirmed script beside a monitor showing CBS Morning News in the studio
Pitched and wrote monthly CBS News Confirmed articles distilling complex topics like AI into actionable reads, and line-produced 2.5 hours of daily live Primetime across the SF and NYC newsrooms — driving a 12% surge in viewing minutes in month one.
NBC News

Early Today — lifestyle & brand storytelling

2023–24
Early Today show logo against a sunrise gradient
Revamped editorial strategy through data-driven segment development, leading 1.5 hours of daily live programming for 1.2M viewers — with record-breaking viewership through the final six months of 2023.
Cheddar News

First-ever primetime newscast

2019–23
Promo graphic for 'None of the Above with J.D. Durkin' — News Done Differently, weeknights 8pm ET on Cheddar News
Spearheaded the network milestone of its first-ever primetime newscast, igniting a 15% surge in nightly viewership on top of a social-first morning strategy that lifted ratings 10% in its first month.
Cheddar News

Tech & business vertical interviews

2019–23
Producer seated at a broadcast control-room console beneath a wall of live monitors
Conceptualized and executed specialty programs — including a 30-minute deep-dive on pandemic-era music culture with T-Pain — securing major talent and key opinion leaders across tech and business.
02 — On air

Produced segments

Still from the segment "Two Truths, and AI: April Fool's Day"5:06
CBS News
Two Truths, and AI: April Fool's Day
Still from the segment "Fighting the Rise of AI-Powered Scam Websites"3:22
CBS News
Fighting the Rise of AI-Powered Scam Websites
Still from the segment "Misinformation Campaigns Fuel Immigrant Fears"2:27
CBS News
Misinformation Campaigns Fuel Immigrant Fears
Still from the segment "Parallels Between Trump's Orders & Project 2025"4:02
CBS News
Parallels Between Trump's Orders & Project 2025
Still from the segment "Tough Conversations at Thanksgiving"4:55
CBS News
Tough Conversations at Thanksgiving
Still from the segment "Democrats Unveil Draft Bill for Cannabis Decriminalization"6:42
Cheddar
Democrats Unveil Draft Bill for Cannabis Decriminalization
Still from the segment "Hot Cocoa Cocktails on Early Today"3:26
NBC · Early Today
Hot Cocoa Cocktails on Early Today
Still from the segment "Tackling America's Racial Wealth Gap"4:43
Cheddar
Tackling America's Racial Wealth Gap
03 — Writing

Selected articles

Read more here
04 — Timeline

Experience

2026 — Present

Invisible Ink Media

Founder | Ghostwriter
  • Research, write and execute editorial email strategies for B2C & DTC founders
  • Translate complex topics into LinkedIn content for any audience
Founder-led studio
2024 — 2025

CBS News

Line Producer | 'CBS News Confirmed' & 'CBS News 24/7 Primetime'
  • Wrote monthly Confirmed articles combating misinformation on topics like AI
  • Scaled Confirmed's social from zero with a data-backed strategy
  • Led fact-checking through the Presidential Debates and LA Fires
12% viewing-minute surge
2023 — 2024

NBC News · Early Today

Line Producer | Lifestyle & Brand Storytelling
  • Revamped editorial strategy through data-driven segment development
  • Led daily live broadcasts under high-pressure, tight-deadline conditions
1.2M daily viewers
2019 — 2023

Cheddar News

Line Producer, Segment Producer, Writer/Producer
  • Launched the network's first-ever primetime newscast
  • Built a social-first morning editorial strategy
  • Produced specialty programs and booked major talent, incl. T-Pain
15% nightly viewership surge
2018 — 2019

KTVT · Dallas, TX

Morning Line Producer
  • Wrote and produced live newscasts with 20+ stories daily
  • Directed reporters while coordinating production & editorial teams
20+ stories daily
05 — Toolkit

Skills & proficiencies

Media & communications

Interview conducting, guest booking, editorial planning, story pitching, breaking news reporting, crisis communications, fact-checking

Technical production & publishing

AP style, SEO / AEO / GEO, ghostwriting, scriptwriting, WordPress, CMS

Content creation & strategy

LinkedIn, Instagram, TikTok, Substack, Kit, Adobe Creative Suite (Premiere Pro, Photoshop), video production, Figma

Project management & collaboration

Notion, Google Workspace, Microsoft Office, Jira, ClickUp, Trello, Slack, Claude, Gemini

High-velocity polish

Delivers high-quality, vetted content at the pace of breaking news — first to market without sacrificing accuracy or style.

Radical adaptability

Pivots strategy and coverage with real-time agility, keeping editorial quality matched to cutting-edge execution.

Calm in the chaos

Holds 'on-air' composure through high-pressure launches and breaking news, turning fire drills into orchestrated wins.